What day is the Associated weekly circular distributed?

The Associated weekly circular changes every Friday, with Friday being the first day of each circular and the following Thursday being the last. Distribution via bulk mailings can be slightly earlier than this to allow customers to prepare in advance, but in-store availability generally begins on Fridays.

The current Associated circular can be viewed on the grocer's website, as well as on websites that specialize in electronic circular distribution. Online distributors change the current circular when the next becomes active, which is on Friday for Associated. Associated's online flyers offer zooming functionality, so they can be more convenient at times than their paper counterparts.