How can you make money from mobile advertising car wraps?

Companies hire car owners and plaster car wraps printed with advertisements on their cars. In return, these car owners receive fees for renting out the surfaces of their cars. People call these types of programs "get paid to drive" programs.

To receive more attention for their advertisements, companies usually select drivers who live in heavily populated, high-traffic areas. Depending on the nature of the advertisements, these companies may also select drivers who often drive in certain areas. Most cars who participate in these programs have global positioning system so that the companies can track how often the drivers spend in the desired areas.