What is the Equate brand?

The Equate brand is the name of Walmart's private-label line of health and personal care products. Equate's over-the-counter healthcare and nutritional products are made by Perrigo Company plc, a leading global healthcare manufacturer and supplier that specializes in the store brand market.

Perrigo manufactures the Equate brand for Walmart exclusively. Just a few of the Equate products available at Walmart are hair care, dental care, eye care, bath and body products, allergy and pain relief, first aid products and vitamins and supplements. Equate brand products are usually priced lower than nationally advertised brands but are considered to be of comparable quality.