What is an example of a subliminal message?

Subliminal messaging is any sort of message that is designed to be beyond the limits of conscious human perception. A common example of subliminal messaging is the flashing of single image frames for very short periods of time during video footage.

Often the images flashed in these subliminal messages are well-known brand names. There is some evidence to suggest that a viewer's subconscious notices the brand or logo, causing her to desire this product. In one high-profile case, a TV broadcast in Australia was found to contain images of at least four sponsor brand names spliced into the broadcast footage for 1/25th of a second each.