What is the purpose of recruitment?

The purpose of recruitment is to attract a wide selection of candidates to fill a job vacancy. From this group, candidates can be narrowed down according to skills, qualifications and job specifications.

Recruitment is designed to ensure that an organization identifies the right candidate to fill a job vacancy, meaning that the list is expanded to include as many candidates as possible before moving on to the next level. If the recruitment strategy for a firm is ineffective, it can cost a company time and money. The key to recruitment is for recruiters to have a defined set of job tasks and responsibilities so that candidates can be better matched.